Visitors to hyatt.com can create a user profile to, among other things, facilitate the online transactions available on our web sites and customize our web sites each time you return according to the travel and leisure interests you indicate. If you choose to share this personal information with us, we may also use it to record your travel preferences in reservations you may make, to tailor your experience at our web sites and your stays at Hyatt Hotels & Resorts to your interests and to make more appropriate travel recommendations to you. For example, personal information contained in a user profile may be used to pre-populate various required or requested information fields needed to process an online transaction without the need for you to enter the information each time you use our web sites. Also, if you indicate a preference for a certain type of vacation experience, such as a spa or golf vacation, special spa or golf packages may be highlighted when you return to our web sites. You may still use our web sites to search for and purchase services even if you choose not to create a user profile.
If you elect to create a user profile, you will be asked to furnish your name, an e-mail address that will serve as your user name and a password to use each time you log-in. You will also be asked to provide contact information, including your address, telephone and fax numbers. You will be asked to identify your interests (e.g. special rates, spa or golf packages). If you are a member of Hyatt Gold Passport, Hyatt's frequent traveler program, you may log-in using your Gold Passport Number and password and personal information contained in your Gold Passport profile will be used to pre-populate corresponding information fields of your hyatt.com user profile. If you are a meeting planner, you will be asked to provide your company name and title. If you are a travel professional, you will be asked to provide your IATA number.
When we create a user profile at your request, we may add your session data to your user profile. We may also use the information you provide or update in your user profile to populate or update other databases maintained by us and our service providers, as applicable. By creating a user profile, you are agreeing that we may use the personal information you provide for these purposes.
Opt-In for E-mail Communications
As part of the user profile creation process on hyatt.com, you will be offered the opportunity to receive via e-mail news, special offers, and promotions regarding products and services offered by us, the Hyatt family of companies and our travel partners. For example, if you choose to receive e-mail communications from us, among other things, you will receive "Hyatt Extras", a semimonthly e-mail newsletter containing destination information, special rates and other Hyatt news. If you choose to receive e-mail communications from us, you may also receive e-mail from the Hyatt family of companies. In fact, we may use your travel preferences and experiences to share customized advertisements, updates and promotions that include our recommendations to you about travel specials. Nonetheless, at the time you create your user profile, you will let us know if you want us to receive any such information by checking the applicable boxes. When you link from hyatt.com to the home page of a specific Hyatt Hotel or Resort web site, we may also ask you if you want to receive any such news, special offers, and promotions directly from that Hyatt Hotel or Resort in the same fashion. Any such e-mail communications from us may be effected by service providers acting on our behalf in accordance with this policy.
Of course, if you initially elect to receive these e-mail communications but later change your mind, you can visit our web sites and tell us that you would like to stop receiving promotional communications from us and/or a specific Hyatt Hotel or Resort or Hyatt Vacation Club Resort, and/or our travel partners. Further, each time you receive such an e-mail communication, you may elect to cancel your subscription for future e-mail communications from the sender by clicking on an e-mail link that will appear at the bottom of each e-mail message.
As part of the user profile creation process of hyatt.com, you will also be asked to check a box if you wish to participate in occasional online opinion surveys conducted by us or one of our service providers. Like other e-mail communications, you may change your mind and tell us you no longer wish to participate in occasional online opinion surveys by updating your user profile accordingly.
Travel Partners
Updating or Removing Personal Information from your User Profile
You can view, update or remove any personal information forming a part of your user profile at any time by accessing your user profile while online at hyatt.com or by e-mailing us at
concierge@hyatt.com. Any such updates shall constitute personal information provided to us for use in accordance with this policy. If you do elect to remove your user profile from hyatt.com, you will no longer receive any of the customized benefits described above. We will, however, have the right to use any personal information previously provided by you on our web sites for record keeping and quality assurance purposes.
Use Of Personal Information